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Change the Tune
170K 1.1K 141 01:41
Change the Tune
  • Published_at:2015-06-23
  • Category:Nonprofits & Activism
  • Channel:CSPITV
  • tags:
  • description: For decades, Coca Cola and other big soda companies have spent billions of dollars trying to convince Americans and citizens around the world that soda equals happiness. Perhaps no other advertisement in history exemplifies that more than the iconic “Hilltop” ad, where singers on a hillside expressed their wish to “buy the world a Coke.” You might have seen it reappear in the season finale of “Mad Men” on AMC recently. Well, we thought it would be interesting to see a fresh take on the Hilltop ad—where real people, suffering from real soda-related health problems—could tell their stories. It’s time to change the tune.
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2015-06-25 92,805 720 38 (all,#15)  (United Kingdom,#25)  (USA,#15) 
2015-06-26 170,978 1,145 141 (all,#26)  (USA,#26)