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Direct mail targets your kitty
- Published_at:2014-02-12
- Category:Pets & Animals
- Channel:Rethink Communications
- tags:
- description: Most direct mail never gets looked at. To increase the odds for a kitty litter retailer, we did something that would get cats' attention first. Cats went nutso for it... and so did their owners! Advertised brand: Bulk Cat Litter Warehouse Advert title: Bulk Cat Litter Warehouse DM Advertising Agency: Rethink Canada, Vancouver, Canada Agency website: http://rethinkcanada.com Creative Director: Ian Grais, Chris Staples Art Director: Leia Rogers Copywriter: Bob Simpson Designer: Lisa Nakamura Account Manager: Marie Lunny Print Producer: Cary Emley / Sue Wilkinson Printer: Metropolitan Fine Printers Editor: Chris Nielsen Cats: Mona, Bella, Ommie, Jojo, Paul, Linus, Malo, Taika, Riley, Gracie, Prince Ruv, Bagheera, and Pebble. Published: February, 2014
| ranked in date | views | likes | Comments | ranked in country (#position) |
|---|---|---|---|---|
| 2014-02-21 | 157,118 | 458 | 58 |
( ,#84)
( ,#84)
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| 2014-02-22 | 205,629 | 598 | 89 |
(,#99)
(,#99)
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| 2014-02-23 | 239,530 | 664 | 93 |
(,#100)
(,#100)
|
